Gemma Ferguson Research Blog

Week 1 - Lecture - Introduction

Notes and Reflecting on "Thinking like a Storyteller" - Cindy Chastain

Sherlock Mood Board

Idea Generation

Week 2 - Lecture - Typography

Jamie Clarke Type

Illustration Styles

Hey Creative Studios

Type Research

Illustration Sketches

Starting to Typeset Content

Week 3 - Lecture - Art Direction

CSS Zen Garden

Sherlock Initial Wireframes

Refined Wireframes with Structure

Digitised Illustrations

Style Tiles

Low Fidelity Mockups